new products

The holiday campaign is wrapping up after a six week run. The post Final Week of Star Wars Gift the Galaxy Hails Darth Vader and Others appeared first on The Toy Book.

This set recreates the classic spaceship from the 1980s with galactic new features. The post LEGO’s New Blacktron Renegade Set Blasts Off to the ’80s appeared first on The Toy Book.

Kids can learn the basics of car care and repair with the new collection from Red Toolbox. The post Goodyear Toys Shares New Line of Pretend Play Toys for Aspiring Car Enthusiasts appeared first on The Toy Book.

The drop includes figures form ‘Mars Attacks!’ too. The post Funko Immortalizes Four John Hughes Films in Pop! Form  appeared first on The Toy Book.

The partnership combines the best of Toikido's brands with EOLO’s innovative approach to toys. The post Toikido and EOLO Launch Multi-Year, Multi-IP Merchandising Partnership appeared first on The Toy Book.

A revamped Ford, die-cast model, and more are on the way next year. The post Hot Wheels Celebrates BIGFOOT’s Big Impact appeared first on The Toy Book.

Users can view their favorite characters in real-world environments. The post Bears, Bears, Everywhere: Care Bears Enter Reality with tagSpace Technology appeared first on The Toy Book.

These mini kits include real makeup. The post MGA Entertainment Dives Into Makeup with Make It Mini appeared first on The Toy Book.

MGA is expanding some of its popular toy brands in the lead-up to Christmas. The post MGA Entertainment Launches New Toy Collections Ahead of Holidays appeared first on The Toy Book.

Three new sets will join Hasbro's collection of licensed Play-Doh offerings. The post Exclusive: Hasbro Launches New Star Wars & Marvel Play-Doh Sets appeared first on The Toy Book.

Three new sets are the first toys to don the symbol of hidden disabilities. The post LEGO Group Joins Hidden Disabilities Sunflower Program to Support Inclusivity appeared first on The Toy Book.

The Barbie Cutie Reveal Series expands with a trio of Care Bears, The post Barbie in Care-a-Lot: Mattel and Cloudco Entertainment Reveal Latest Cutie Reveal Care Bears Dolls appeared first on The Toy Book.

May or may not freeze parents mid-action. The post ‘Bluey’ Xylophone Brings Magic to Walmart appeared first on The Toy Book.

The company Bad Rap was formed this year to get kids and families outside. The post From NERF to Javelin: Mark Rappaport’s New Toy Rethinks Outdoor Play appeared first on The Toy Book.

Bring on the Y2K nostalgia! The post Kids Will Enter Their Y2K Era with My Scene Barbie Dolls appeared first on The Toy Book.

Ricky, Kiki, and Nicky to get the plush treatment. The post Teddy Mountain Climbs New Peaks with Canticos Partnership appeared first on The Toy Book.

The PBS series has partnered with industry powerhouses like JAKKS Pacific and Simon & Schuester for exciting licensing opportunities. The post ‘Daniel Tiger’s Neighborhood’ Welcomes New Licensees and Products to the Cul-De-Sac appeared fir

Several sets are slated to cross the finish line next year. The post LEGO Revs Its Engines for F1 Partnership appeared first on The Toy Book.

The campaign runs until Nov. 29. The post Pop Mart Launches ‘Unleash Your Inner Athlete’ Campaign appeared first on The Toy Book.

The honor is in advance of Moreno’s birthday next month. The post Barbie Honors Rita Moreno with Barbie Tribute Collection Doll appeared first on The Toy Book.

Madballs has recently come off a multi-year co-branding partnership with fellow 1980s brand Garbage Pail Kids. The post Madballs Bounce Back to Retail in 40th Anniversary Global Relaunch appeared first on The Toy Book.

The first set inspired by the new video game hits retail on March 1, 2025. The post Build, Battle, Repeat: LEGO Reimagines ‘Horizon Adventures’ in Brick Form appeared first on The Toy Book.

The figure comes with access to exclusive digital elements. The post TOYMAK3RS Unveils Rauw Alejandro Collectible appeared first on The Toy Book.

The Alpha Two and Comet printers offer a small footprint for in-home use. The post Toybox Introduces Two 3D Printers for Kids and Families appeared first on The Toy Book.

This is the company's first-ever licensed collection. The post PM&J Unveils Squishmallows Bean Bag Chairs appeared first on The Toy Book.

Nine vehicles from Alpha Toys are in specialty retail stores now. The post Alpha Toys’ Wise Block Line Drops New STEM Builds for the Holidays appeared first on The Toy Book.

The limited quantity vehicles come to stores next month. The post M2 Machines Vrooms Into Stores with Three New Collections appeared first on The Toy Book.

These Hello Kitty-inspired puzzle cubes are the perfect way to celebrate 50 years of kitty kindness! The post These New Sanrio Shashibos from Fun in Motion Toys are the Cat’s Meow appeared first on The Toy Book.

Two new series are available now for pre-order and will sell in mass and specialty retail stores. The post Hasbro’s Latest Star Wars Action Figures Bring the Power of the Force to Retail Next Summer appeared first on The Toy Book.

The new bobble is the iconic sticker’s debut in this medium. The post National Bobblehead Hall of Fame and Museum Celebrates the Presidential Election with an ‘I Voted’ Sticker Bobble appeared first on The Toy Book.

The game builds on ‘Sonic Generations’ and offers players a new anti-hero in dynamic environments. The post ‘Sonic X Shadow Generations’ Sells One Million Units on Release Day appeared first on The Toy Book.

The two companies will have a suite of physical games for all ages. The post Spin Master and Tetris Collaborate to Bring Classic Game into Physical Realm appeared first on The Toy Book.

Together with UP Games, the companies will bring tabletop games like ‘Floristry’ to the market. The post Uncommons Publishing Names Asmodee USA As Exclusive Distro Partner appeared first on The Toy Book.

Walgreens shoppers can find four plush Pudgy Penguins on the shelves. The post PMI Kids’ World Introduces Pudgy Penguins to Walgreens Stores appeared first on The Toy Book.

Stories featuring brands from The Jim Henson Company and The Pinkfong Company are also available. The post MGA Entertainment adds Paramount, Dreamworks IP to Little Tikes Story Dream Machine Portfolio appeared first on The Toy Book.

The Sanrio-themed, miniature blind box collection is available now. The post MGA Entertainment Introduces Hello Kitty to Miniverse Food Brand appeared first on The Toy Book.

The racing giants collaborate at long last; F1 die-cast brings the racing home. The post Hot Wheels Puts Rubber to the Road with Formula 1 Partnership appeared first on The Toy Book.

More than 55,000 people are waitlisted for the much-beloved Pumpkin Kitty. The post OctoBEAR Ushers A Second Wave Of Collectible Plushes At Build-A-Bear  appeared first on The Toy Book.

The collection includes plush, figures, and more. The post Bonkers Toys Unveils Skibidi Toilet Surprise Toys appeared first on The Toy Book.

Plush characters from 'Bluey' are now available to stuff and dress at Build-A-Bear Workshop. The post Bluey & Bingo Head to Build-A-Bear Workshop appeared first on The Toy Book.

The limited-edition line will feature Bratz fashion dolls inspired by characters from the film. The post MGA Entertainment, Paramount Partner for Bratz x Mean Girls Collection appeared first on The Toy Book.

A holiday set will launch next month and two new Sonic-themed sets will be available in January. The post The LEGO Group Expands Sonic the Hedgehog & Holiday Collections appeared first on The Toy Book.

The first collectible launches on Sept. 24. The post From Cartoons to Collectibles: Sock Puppet Master Inks Licensing Deal with Youtooz appeared first on The Toy Book.

Five Link Squad characters and a play record player are now available. The post New Musical Toys Join Mattel’s Fisher-Price Portfoilo appeared first on The Toy Book.

The expansion includes rights to Pixar, Disney, and Marvel cards. The post Topps, Disney Consumer Products Expands Trading Card Deal appeared first on The Toy Book.

This new toy lets kids interact with pixie Wren as both a hologram and a 5-inch doll. The post Just Play Introduces the HOLOBRITE Pixie Lantern appeared first on The Toy Book.

This card game is a fast-paced addition for game night. The post Fireside Games Launches Ultimatch Matching Card Game appeared first on The Toy Book.

The Stapelstein Grow and Mini will be available next week. The post Stapelstein Introduces Two New Elements Sizes appeared first on The Toy Book.

The four main characters will be available as Beanie Baby plush products. The post Ty, BBC Studios Partner for ‘Bluey’ Beanie Baby Collection appeared first on The Toy Book.

The squishmallows brand expands with Glinda and Elphaba. The post Jazwares and Universal Defy Gravity with ‘Wicked’ Squishmallows appeared first on The Toy Book.

The company has partnered with Lunchbox Dad to promote the play food kits. The post Little Tikes Launches Creative Chefs Line appeared first on The Toy Book.

The sets are currently available to preorder, with a full release on Oct. 1. The post The LEGO Group Gets Festive with New Additions to LEGO Icons Botanical Collection appeared first on The Toy Book.

The collection includes a variety of characters and launches this fall. The post Spin Master’s GUND Launches New Collection of Disney Plush appeared first on The Toy Book.

Is there a better duo than Build-A-Bear and Sanrio? The post Build-A-Bear Celebrates Hello Kitty’s 50th Anniversary with New Plush, Store appeared first on The Toy Book.

The latest collection adds pop culture favorites to tech stands. The post EXG Pro Brings Pop-Culture Icons to Functional Collectibles appeared first on The Toy Book.

Retailers can expect apparel, toys, and more inspired by the hot sauce brand. The post Toikido Inks a Licensing Deal with Ed Sheeran’s Tingly Ted’s Brand appeared first on The Toy Book.

As the company launches new licensed sets, it encourages families to pass LEGOs down through generations. The post The LEGO Group Announces New Slate of Sets, Initiatives appeared first on The Toy Book.

The new plush collection will be available next year. The post AGC Toys, Beverly Hills Teddy Bear Co. Partner for Afro Goddess Warrior Collection Plush Line appeared first on The Toy Book.

Surprise toy, meet sensory toy! The post MGA Entertainment Unearths Dinosaur-Themed Tactile Toy appeared first on The Toy Book.

The expansion launches in November. The post The Pokémon Co. Unveils Scarlet & Violet — Surging Sparks appeared first on The Toy Book.

The figures are available for preorder now and will be released Oct. 1. The post McFarlane Toys Launches The Court of Owls and Joker Dragon Figures appeared first on The Toy Book.

The launch includes licensed Halloween Hello Kitty plush. The post TeeTurtle Unveils Reversible Plush for Halloween appeared first on The Toy Book.

The line will be available to preorder on Sept. 15. The post Spin Master Launches Ms. Rachel Toy Collection appeared first on The Toy Book.

The deals will result in cross-category goods with an infant skew. The post Kids Preferred to Develop Peanuts, Miffy Product Ranges appeared first on The Toy Book.

There are two Pixel Petz for kids to choose from: a corgi and a dalmatian. The post MGA Entertainment Unleashes Pixel Pets appeared first on The Toy Book.

The card game is now available to preorder. The post Chronicle Books Acquires KidQuest appeared first on The Toy Book.

The novelty toy and candy company has holiday goods on the way. The post CandyRific Reveals This Year’s Christmas Collection appeared first on The Toy Book.

The new sets will be available on Amazon and Walmart. The post Exclusive: Goliath Reveals New Tasty Tinies Bake Shop Line appeared first on The Toy Book.

The toys are based on the Roblox game, which commands over 100 million monthly users. The post WowWee Releases ‘Adopt Me!’ Fingerlings appeared first on The Toy Book.

Furlings have a suggested retail price of $39.99. The post Funrise Introduces Furlings Interactive Plush Line appeared first on The Toy Book.

The throwback-style games were created in partnership with the TikTok stars. The post Relatable Taps Social Media Gaming Duo Games4Two for Trio of New Titles appeared first on The Toy Book.

The company is preparing new products for next year alongside ChizSix. The post Hunter Products Partners with ChizSix Marketing & Media appeared first on The Toy Book.

The collection highlights three of the movie's main characters. The post Mattel Introduces ‘Wicked’ Doll Line Ahead of Film Release appeared first on The Toy Book.

The new adult LEGO set will launch this Sept. 6. The post LEGO Launches Tim Burton’s Nightmare Before Christmas Set appeared first on The Toy Book.

Creepshow: The Suspense Building Game will launch this fall. The post Skybound Tabletop, Cartel Entertainment Partner for ‘Creepshow’ Game appeared first on The Toy Book.

The Hasbro products will join Ollyball’s small selection of licensed toys. The post Ollyball Becomes Official Hasbro Licensee, Will Give Industry-Only Look at LA Toy Preview appeared first on The Toy Book.

The collection launches alongside new episodes of Morphle and the Magic Pets on Disney+. The post Just Play Unveils ‘Morphle and the Magic Pets’ Toys appeared first on The Toy Book.

The collection includes dolls as well as DIY lip gloss and lip balm. The post MGA Entertainment Launches Yummiland Doll Collection appeared first on The Toy Book.

New trading cards will feature the band members, albums, tours, and more. The post Panini America to Launch The Rolling Stones Trading Card Set appeared first on The Toy Book.

The ‘Fortnite’ favorite is joining EXG Pro’s Cable Guys line. The post EXG Pro Launches New Peely Controller and Phone Holder appeared first on The Toy Book.

Social media posts leaked a Hello Kitty and Friends seasonal collaboration. The post Build-A-Bear Accelerates Classic, Sanrio Halloween Offerings Due to Viral Product Leak appeared first on The Toy Book.

Licensed Beyblades are spinning onto the scene. The post Hasbro Puts a Spin on Star Wars and Marvel with New Beyblade Sets appeared first on The Toy Book.

The new products begin hitting retail today. The post Exclusive: MAGNA-TILES Blasts Off for Adventure with New Themes, microMAGS appeared first on The Toy Book.

The four dolls are available now, each with a unique personality and dream career. The post New Barbie Dream Besties Dolls Have Fashion and Friendship appeared first on The Toy Book.

The line will include branded skateboards, helmets, and more. The post Jakks Pacific to Launch Fall Lifestyle Collection appeared first on The Toy Book.

The new set is available for preorder now and launches Oct. 1. The post SDCC: LEGO Reveals New Super Mario World: Mario & Yoshi Set appeared first on The Toy Book.

The collection launches this fall and features figures, plush, and Shelf Talkers. The post SDCC: JAKKS Pacific Reveals New ‘The Simpsons’ Figures and Plush appeared first on The Toy Book.

The collection launches this fall and features figures, plush, and Shelf Talkers. The post SDCC: JAKKS Pacific Reveals New ‘The Simpsons’ Figures and Plush appeared first on The Toy Book.

The line includes small Disney characters and accessories with a crystal look. The post Cra-Z-Art Debut’s Disney Crystal Surprise Line at Sweet Suite appeared first on The Toy Book.

The collection includes the Battle Bus, Supply Llama, Peely Bone, and Durrr Burger. The post The LEGO Group Launches 4 Fortnite Sets appeared first on The Toy Book.

Several products in the collection are currently available for presale. The post Just Play Expands Doorables Offerings with Additions to Star Wars Lines appeared first on The Toy Book.

The company has launched a blind Barbie doll and a Black Barbie doll with Down syndrome. The post Mattel Increases Representation with Additions to Barbie Fashionista Line appeared first on The Toy Book.

The new line of blasters is currently available online, with an expected retail release coming soon. The post NSI International Unleashes New SIREN Line of Foam Dart Blasters appeared first on The Toy Book.

IMC Toys launched the dolls, which hit retail in August, at The Toy Insider's Sweet Suite event. The post New IMC Toys Line Be Loved Babies Debuts at Sweet Suite appeared first on The Toy Book.

The first wave of bouncy plush will be available in August. The post Ty Reinvents the Ball with New Beanie Bouncers appeared first on The Toy Book.

The new game is a physical version of the quick-play Monopoly mobile app. The post Hasbro Brings Monopoly Full-Circle with App-Inspired Monopoly Go! Board Game appeared first on The Toy Book.

This deck gives parents a boost, too. The post Etta Loves Unveils Sensory Affirmation Cards for New Parents and Babies appeared first on The Toy Book.

The new title expands the company into collectible-based games, drinking games, and more. The post Exploding Kittens to Roll Out 5 New Tabletop Games appeared first on The Toy Book.

This is the third wave of plush from the series. The post Jazwares Launches 4 New Harry Potter Squishmallows appeared first on The Toy Book.

The doll's release coincides with a boom in professional women's sports viewership. The post Mattel Unveils WNBA Sue Bird Barbie Doll appeared first on The Toy Book.

A majority of Schleich's figures will be recyclable by 2027. The post Schleich Unveils First Recyclable Figures appeared first on The Toy Book.

The play-and-display brand commands an enormous TikTok following. The post ZURU Introduces New Garden, Disney, Home Mini Brands Lines appeared first on The Toy Book.

Sonic Speed Battle will be available this summer. The post Sega, KessCo to Release Sonic-Themed Card Game appeared first on The Toy Book.

New Miraculous consumables, apparel, and in-person events are slated for release in countries across the region. The post Miraculous Corp Sees Growth, Plans Product Launches Across MENA region appeared first on The Toy Book.

The footwear will hit Aldi stores nationwide July 17. The post Aldi Launches Squishmallows Slides in Stores appeared first on The Toy Book.

The buildable hybrid car will become available at retail Aug. 1. The post LEGO, McLaren Debut New McLaren P1 Hybrid Model appeared first on The Toy Book.

The licensing deal was facilitated by IMG. The post Wow! Stuff to Bring WWE Toys and Novelties to Market Starting Fall 2024 appeared first on The Toy Book.

The new Tonies are from 'Paw Patrol,' 'SpongeBob SquarePants,' and 'Peppa Pig.' The post Tonies Releases New Nickelodeon Tonies, Teases First SpongeBob Tonie appeared first on The Toy Book.

These toys for young fans will launch in the fall. The post Fisher-Price Reveals Imaginext Toys Featuring Star Wars, Jurassic Park, Batman appeared first on The Toy Book.

The galactic toy automatically extends and retracts. The post Exclusive: Goliath Unveils Power Saber appeared first on The Toy Book.

The digital pets are available at Amazon and select retailers. The post Top Secret Toys Launches 4 ’90s-Inspired GigaPets appeared first on The Toy Book.

The video game launches on Sept. 13. The post Funko Reveals ‘Funko Fusion’ Figures appeared first on The Toy Book.

The company plans for 80% of its gaming portfolio to be colorblind accessible by the end of the year. The post Mattel to Launch Colorblind Accessible Versions of Uno, Phase 10 appeared first on The Toy Book.

The MrBeast Lab collection includes mini collectibles, figures, and more. The post Moose Toys Launches MrBeast Lab Line with YouTube Star appeared first on The Toy Book.

The Disney Junior musical series premieres on June 27. The post Just Play, LEGO Launch Toys Inspired by New ‘Ariel’ Series appeared first on The Toy Book.

The nostalgia trend still reigns within TLS Toy's latest product release. The post TLS Toy Releases Four New Rainbow Brite Plush appeared first on The Toy Book.

This year’s Comic-Con International: San Diego runs from July 25-28. The post SDCC: Jada Toys Brings ‘Street Fighter II’, Cheetos Figures to Convention appeared first on The Toy Book.

Two games are available to purchase now, and two will be available next month. The post Unstable Games Launches Four New Games for the Summer appeared first on The Toy Book.

The lineup includes toys from Monster High, Street Sharks, and WWE. The post Mattel Unveils Second Wave of SDCC-Exclusive Collectibles appeared first on The Toy Book.

The tabletop game will be available at retailers in the fall. The post KessCo to Launch Luffy’s Bento Panic at Gen Con appeared first on The Toy Book.

The 'Spidey and His Amazing Friends' interactive toy will launch this summer. The post Hasbro Releases Dance ‘N Crawl Spidey Details appeared first on The Toy Book.

The trading cards will launch this winter. The post Upper Deck Unveils Action-Packed DC Trading Cards appeared first on The Toy Book.

The new plush will be available in early September. The post Bedtime Buddies: Douglas Launches Holiday-Themed PJ Crew and PJ Pals Plush appeared first on The Toy Book.

This new lineup features pretend play, interactive toys, and more. The post Battat Unveils New Walmart-Exclusive Preschool Toys appeared first on The Toy Book.

The die-cast features the car on the first cover of MotorTrend. The post MotorTrend Celebrates 75th Anniversary with New Matchbox Die-Cast appeared first on The Toy Book.

The new item is a double pack, including two Aston Martin branded vehicles. The post LEGO Hits the Gas on Formula One with New Aston Martin Set appeared first on The Toy Book.

The N Series blasters and darts boast more accuracy and speed. The post NERF Blasts into Summer with New N Series Collection appeared first on The Toy Book.

The partnership will also result in PFL NFTs. The post Panini, Professional Fighters League Partner to Produce PFL Trading Cards appeared first on The Toy Book.

The launch includes a new Beystadium, starter sets, and more. The post Hasbro Goes Big with New Beyblade X Reveals appeared first on The Toy Book.

These sets feature Spider-Man, Black Panther, Captain America, and more. The post Mold Your Own Avengers: Hasbro Introduces Marvel Play-Doh Kits appeared first on The Toy Book.

The set includes five vehicles. The post Hess Toy Truck Launches Mini Collection of Aviation, Rescue, and Construction Vehicles appeared first on The Toy Book.

This drop includes Stitch's friend, Angel. The post Kids Preferred Launches Stitch Plush Collection appeared first on The Toy Book.

Each device features limited-edition characters, mini-games, and exclusive events. The post Bandai Namco Expands the Tamaverse with Tamagotchi Uni Wave Two appeared first on The Toy Book.

The figures will be released this summer. The post McFarlane Toys to Launch Marvel Comics Figures appeared first on The Toy Book.

Four new packs of four figures all feature characters from the hit animated series. The post Funko Launches ‘Avatar: The Last Airbender’ Bitty Pop! Figures appeared first on The Toy Book.

The new strategy board game is available for preorder now. The post Skybound Tabletop, Dire Wolf Launch Invincible: The Hero-Building Game appeared first on The Toy Book.

The Barbie brand is launching new sports dolls and a playset. The post Mattel’s Barbie Honors Iconic Women in Sports with One-of-a-Kind Dolls, New Products appeared first on The Toy Book.

The plush weigh 3.3 pounds and have tactile features for sensory play. The post ZURU Unveils Hug-A-Lumps Weighted Plush appeared first on The Toy Book.

The iconic Disney character is getting a full lineup of licensing partners. The post Disney Launches New Products Celebrating Donald Duck’s 90th Anniversary appeared first on The Toy Book.

Tonies and Goliath are joining Thames & Kosmos as licensees. The post Wondery Kids Expands Tinkercast’s ‘Wow in the World’ Podcast with New Product Partners appeared first on The Toy Book.

New ornament partnerships include The Beach Boys, Polaroid, Elf on the Shelf, and more. The post From Rock Legends to Christmas Classics: Old World Christmas Plans 2025 Ornament Lineup appeared first on The Toy Book.

New products and gift sets inspired by the film will be available in stores and at Build-A-Bear's website. The post Build-A-Bear, Paramount Pictures Collaborate for ‘IF’ Products appeared first on The Toy Book.

The company will preview sensory toys inspired by J. Pierce's art. The post ABC Kids Expo: Dr. Lisa Brands to Display First Baby JP Toys appeared first on The Toy Book.

The toys are made from FSC-certified sources and are available exclusively at Walmart. The post Fisher-Price Launches New Wooden Toy Line appeared first on The Toy Book.

Baby Jellycat brings the social media-friendly plush to infants and newborns. The post Jellycat Extends Offerings with New Baby Jellycat Range appeared first on The Toy Book.

Battleship Splash, NERF Super Soaker Nano Soakers, and more are available now. The post WowWee, Hasbro Launch Summer Water Line appeared first on The Toy Book.

The Hot Wheels Transformers Optimus Prime will be available on May 21. The post Rev Up and Roll Out: Mattel, Hasbro Partner for Hot Wheels Transformers Collection appeared first on The Toy Book.

The new line will include characters from the upcoming film. The post Hasbro to Launch ‘Transformers One’ Figures at Target appeared first on The Toy Book.

The Tamagotchi Connection is returning a decade after the initial release. The post Bandai Namco Releases New Tamagotchi Connection Devices appeared first on The Toy Book.

Optimus Primal, Starscream, Optimus Prime, and Megatron are featured on BEYBLADE X Tops. The post Hasbro Unveils BEYBLADE X Transformers Line appeared first on The Toy Book.

Nine new LEGO DreamZzz products will hit retailers in August. The post LEGO Introduces LEGO DreamZzz Season 2, New Dream Initiative appeared first on The Toy Book.

The new Squishmallows will be among the rarest the company has produced. The post Jazwares Introduces Warren Buffett, Charlie Munger Squishmallows appeared first on The Toy Book.

The new kits combine Star Wars icons and STEM concepts. The post Horizon Group USA Launches Star Wars STEM Activity Collection appeared first on The Toy Book.

The collection features plush, collectibles, and more. The post Just Play Adds New Characters to ‘Inside Out 2’ Collection appeared first on The Toy Book.

A co-branded gift set will hit See’s shops and website in October. The post Squishmallows, See’s Candies Cook Up Sweet Co-Branding Deal appeared first on The Toy Book.

TOMY is continuing to grow with new people and new products. The post TOMY International Welcomes Jeff Jackson as Executive Vice President of Fat Brain Toys, Launches Giant Kirby Plush appeared first on The Toy Book.

The line includes plush pillows inspired by Kraft Mac and Cheese, Jet-Puffed, and Oscar Mayer. The post IScream, Kraft Heinz Launch Plush Line at IT’SUGAR appeared first on The Toy Book.

The car was made with recycled metal and ISCC-certified plastic. The post Matchbox Debuts Mercedes-Benz G 580 with EQ Technology Die-Cast Car appeared first on The Toy Book.

This blaster shoots out webs and water! The post EXCLUSIVE: Hasbro Launches Spider-Man Blaster that Shoots Real Webs appeared first on The Toy Book.

The playset includes 10 Play-Doh containers and 16 pretend accessories. The post Hasbro Launches Play-Doh Pizza Delivery Scooter Playset appeared first on The Toy Book.

The Galaxy Edition Furby boasts glow-in-the-dark features, five voice-activated modes, and more. The post Hasbro Launches Galaxy Edition Furby appeared first on The Toy Book.

Five new inflatables join Funboy’s portfolio of pool offerings. The post Mattel, Funboy Partner for Hot Wheels Pool Floats appeared first on The Toy Book.

The set features four characters from “The Sign,” including Uncle Rad and Frisky. The post Moose Toys Releases ‘Bluey’ Wedding Playset appeared first on The Toy Book.

Mattel launches mini versions of popular Barbie toys and playsets. The post A Pocket-Sized BarbieLand: Mattel Expands Barbie Brand with Mini Collection appeared first on The Toy Book.

The toys include a QR code that grants access to VIP digital content. The post deadmau5, TOYMAK3RS Launch New Collectible Clip-On Plush appeared first on The Toy Book.

The new nature-themed toys are made with recycled plastic. The post Learning Resources Celebrates 40th Anniversary with Sustainable Product Line appeared first on The Toy Book.

Temporary tattoos and stickers designed by artist Suzy Ultman are available now. The post OOLY, Suzy Ultman Partner for Stickiville and Tattoo-Palooza Products appeared first on The Toy Book.

The figures are launching ahead of the upcoming 'Wild West C.O.W.-Boys of Moo Mesa' series. The post Nacelle Reveals C.O.W.-Boys of Moo Mesa Figures appeared first on The Toy Book.

The interactive puppet features more than 100 action and sound combinations. The post Wow! Stuff Launches Real FX Stitch appeared first on The Toy Book.

The newest addition to Radio Flyer’s Flyer line is an electric bike made to carry kids, cargo, and more. The post Radio Flyer’s Flyer Via Offers Families an Updated eBike appeared first on The Toy Book.

There are two standard and two special edition decks. The post Room One Cards Launches ‘Godzilla x Kong: The New Empire’ Playing Cards Kickstarter Campaign appeared first on The Toy Book.

The Good Luck Trolls and their tall hair have returned to shelves for the brand's 65th anniversary. The post Headstart’s Good Luck Trolls Return appeared first on The Toy Book.

Each subscription box features eight toys for a specific developmental stage. The post Playtime in Stages: Little Bloomer Launches with Developmental Toy Boxes appeared first on The Toy Book.

Additional ‘80s sticker designs are back for nostalgic fans. The post Trend Enterprises Launches More Retro Scratch ‘n Sniff Stinky Stickers appeared first on The Toy Book.

With figures from McFarlane, Youtooz, and more, the series will be accompanied by a full portfolio of products. The post Amazon MGM Studios Reveals ‘Fallout’ Merchandising Program Ahead of Series Premiere appeared first on The Toy Book.

The Mini Brands addition features replicas of classic KFC menu items. The post ZURU Launches Mini Brands KFC appeared first on The Toy Book.

The new take on the classic Slip 'N Slide features an automatic waterfall splash tank. The post Wham-O to Release Slip ‘N Slide Air Exclusively at Costco appeared first on The Toy Book.

The new collections include offerings from Dreamworks and author Eric Carle. The post Little Tikes Releases New Licensed Stories for Story Dream Machine appeared first on The Toy Book.

The Heart to Hug Pillow was made in honor of Sexual Assault Awareness Month, with 10% of each sale going to The Joyful Heart Foundation. The post Hugimals World, The Joyful Heart Foundation Partner for New Pillow appeared first on The Toy Book.

Napa Valley Toys will launch NightBuddies character bedding featuring licensed preschool figures. The post Napa Valley Toys Enters Licensing Agreement with Franco Manufacturing for NightBuddies appeared first on The Toy Book.

With these plush, kids can practice kindness, pet care, conservation, and more. The post Bene Buddies Encourage Positive Behaviors with Fun Rewards System appeared first on The Toy Book.

The line of weighted stuffed animals has four fresh arrivals, all as adorable as the other Bearabuddies! The post Four New Bearabuddies from Bearaby Bring Cozy Comfort to Adults appeared first on The Toy Book.

The line of weighted stuffed animals aims to help adults relax. The post Bearaby’s Bearabuddies Bring Cozy Comfort to Adults appeared first on The Toy Book.

Full of licensed goods from fan-favorite franchises, the new online destination is designed for collectors. The post Jazwares Vault Launches with Limited, Exclusive Goods for Collectors appeared first on The Toy Book.

The product line will feature collectibles, toys, and more inspired by the beloved series. The post Springfield Shenanigans: JAKKS Pacific Teases ‘The Simpsons’ Toys at WonderCon appeared first on The Toy Book.

Mattel's new Hot Wheels vehicle was inspired by the play value of fidget spinners. The post Hot Wheels Launches Autism-Friendly Flippin Fast Die-Cast Car appeared first on The Toy Book.

This licensing agreement covers several categories and continues through 2026. The post Warner Bros. Partners with International Olympic Committee for Looney Tunes Products appeared first on The Toy Book.

The collection expands with collectibles inspired by notorious Star Wars villains. The post Hasbro Strikes Back with More Star Wars Dark Side Collectibles for Imperial March appeared first on The Toy Book.

The collection includes Strawberry Shortcake and Rainbow Brite fashion dolls, plush dolls, and a playset. The post Sweet Nostalgia: The Loyal Subjects Launches New Strawberry Shortcake and Rainbow Brite Dolls appeared first on The Toy Book.

The expansion features Moff Gideon's helmet, action figures inspired by the upcoming series, 'The Acolyte,' and more. The post Hasbro Unveils Latest Arsenal of Star Wars Collectibles appeared first on The Toy Book.

The interactive robot stands at more than 2 feet tall. The post Mattel’s Fisher-Price Reveals Imaginext Star Wars Darth Vader Bot appeared first on The Toy Book.

The Fugglers plush will be available for a limited time at Walmart. The post ToyMonster Launches Laboratory Misfits Fugglers appeared first on The Toy Book.

This collection features six figures from classic British TV series. The post Heathside Trading, ITV Studios Partner for British TV Action Figures appeared first on The Toy Book.

The plush maker is launching new Sassy Pet Saks, Mini Cats and Dogs, ocean animals, puppies, and DLux plush. The post Spring Snuggles: Douglas Delivers a Flurry of New Plush appeared first on The Toy Book.

Criss-Cross Applesauce, Letter Number or Bug, and Hocus Pocus, Everybody Focus launch this Spring. The post Spring into Learning: University Games Launches New Series of Briarpatch School Readiness Games appeared first on The Toy Book.

These figures are inspired by 'Tales of the Teenage Mutant Ninja Turtles,' which comes out this summer. The post Playmates Toys Unveils Mix and Match Teenage Mutant Ninja Turtles Action Figures appeared first on The Toy Book.

'Stumble Guys' characters will be available as plush, keychains, and more. The post PMI Kids’ World Launches ‘Stumble Guys’ Toy Line appeared first on The Toy Book.

Four new sets featuring Hasbro’s ‘Peppa Pig’ are launching this summer. The post Brick by Brick, Oink by Oink: LEGO DUPLO ‘Peppa Pig’ Sets Revealed appeared first on The Toy Book.

The new partnerships will product a range of pet products, such as beds, plush toys, and more. The post Jazwares Partners with Disney, The Pokémon Co. for New Pet Products appeared first on The Toy Book.

The partnership will produce Poptater toys featuring ‘Squid Game,’ ‘Wednesday,’ and ‘Stranger Things’ characters. The post Super Impulse Partners with Netflix for New Poptaters appeared first on The Toy Book.

The collection features a Po plush and film-inspired accessories. The post Build-A-Bear, DreamWorks Launch ‘Kung Fu Panda 4’ Collection appeared first on The Toy Book.

This collection includes lots of bunnies, eggs, and more. The post Retailers, Get Hopping! Jellycat’s Easter Plush Collection Is Here appeared first on The Toy Book.

These novelty items will allow kids to stay and look cool while getting their candy fix. The post CandyRific, Universal Go Bananas with Minion Candy Novelties appeared first on The Toy Book.

The brand features affordable plush and board books, with other products on the way. The post Bullseye Bliss: Target Launches New Gigglescape Toy Brand appeared first on The Toy Book.

In an effort to support early education, Sphero is designing toys and tools for schools and at home. The post Sphero’s Programmable Robots Offer STEM Education for Kids appeared first on The Toy Book.

The Blippi figure features more than an hour of storytelling. The post Tonies Launches Blippi Figure appeared first on The Toy Book.

The collection includes two tabletop games and outdoor toys. The post Kess Partners with Toei Animation for ‘One Piece’ and ‘Digimon’ Toys appeared first on The Toy Book.

The plush school bus is the first installment of Hess' 60th anniversary collection. The post The First-Ever School Bus Joins Hess Truck Lineup appeared first on The Toy Book.

Series 1 of the updated line includes eight characters. The post Super Impulse Launches Revived Stink Blasters Line appeared first on The Toy Book.

The game is available for preorder now and expected to ship in March. The post Hasbro’s Life in Reterra Board Game Takes Players to a New World appeared first on The Toy Book.

The new brand is inspired by Montessori principles. The post New Claymates Brand Has Sustainable Wood Figures Kids Can Decorate with Clay appeared first on The Toy Book.

The new Sesame Street lineup includes products from Funko, Super7, Super Impulse, and more. The post Sesame Workshop Expands Product Offerings with New Collaborations appeared first on The Toy Book.

The intellectual properties in the new offerings include 'Toy Story,' 'The Very Hungry Caterpillar,' and more. The post Moonlite to Offer Brick-and-Mortar Exclusives to Retailers appeared first on The Toy Book.

Blippi will also visit Build-A-Bear in a new episode on YouTube. The post Build-A-Bear, Moonbug Entertainment Launch Blippi Plush Costume appeared first on The Toy Book.

The new Fingerlings feature interactive birds in two color options. The post WowWee Reveals New Fingerlings Sweet Tweets Birds appeared first on The Toy Book.

The SmartCore controls four different types of vehicles. The post OWI’s AI SmartCore 4 Set Powers 4 Smart Vehicles appeared first on The Toy Book.

The limited-edition game is available now. The post Hasbro, Lucky Charms Launch Lucky’s Leprechaun Trap appeared first on The Toy Book.

The new lineup includes figures from 'The Blues Brothers,' 'The 40-Year-Old Virgin,' and 'The Big Lebowski.' The post NBCUniversal Brands Join McFarlane Toys’ Movie Maniacs Lineup appeared first on The Toy Book.

The set comes with 10 minifigures. The post LEGO Reveals Snow White and the Seven Dwarfs’ Cottage appeared first on The Toy Book.

The tabletop game will be available in stores and online on Feb. 18. The post Moose Games Launches Pickleball Blast appeared first on The Toy Book.

The new blaster sets will be available April 14. The post Dart Zone Updates Adventure Force Nexus and Aeon Pro X Blasters appeared first on The Toy Book.

The retail promotional program will be part of Kohl’s Cares. The post Kartoon Studios, Penguin Young Readers Launch ‘Llama Llama’ Retail Program appeared first on The Toy Book.

The new set is based off of a 2009 release. The post The LEGO Group Debuts Updated Medieval Town Square appeared first on The Toy Book.

The kits will combine STEM subjects, art, and Barbie's slogan "You Can Be Anything." The post I’m The Chef Too! Partners with Mattel for Barbie-Themed Baking Kits appeared first on The Toy Book.

The pack is available for preorder exclusively at fanatics.com. The post Funko Releases Chiefs Pop! Figure 4-Pack Following Super Bowl appeared first on The Toy Book.

The first items in the new plush collection were previewed at Spielwarenmesse. The post Millimages’ Molang Brand Partners with PlaybyPlay for New Plush appeared first on The Toy Book.

There are three spacecraft-themed rockets included in the collection. The post Stomp Rocket Releases Space Collection appeared first on The Toy Book.

There are three spacecraft-themed rockets included in the collection. The post Stomp Rocket Releases Space Collection appeared first on The Toy Book.

The first items in the new plush collection were previewed at Spielwarenmesse. The post Millimages’ Molang Brand Partners with PlaybyPlay for New Plush appeared first on The Toy Book.

More dolls are set to follow this lineup later in the year. The post American Girl Launches New Wave of Disney Princess Dolls appeared first on The Toy Book.

The new lightsabers feature mix-and-match building. The post Hasbro’s Latest Wave of Star Wars Toys Includes New Lightsabers and Droidables Figure appeared first on The Toy Book.

There are seven new racing car sets. The post The LEGO Group Unveils New Line of Racing Sets appeared first on The Toy Book.

These Smashers come in large and small versions. The post ZURU Launches New Wave of Smashers Surprise Toys appeared first on The Toy Book.

With more than 4,000 backers and counting, it’s looking like another successful HasLab is in the works. The post Hasbro Launches Transformers: Legacy Robots in Disguise 2001 Omega Prime HasLab Campaign appeared first on The Toy Book.

The toy maker will be teaming up with Netflix, Hello Kitty, and more. The post YuMe Toys Reveals New Partnerships, Products at Spielwarenmesse appeared first on The Toy Book.

The new Starship Collection features the Millennium Falcon, the Invisible Hand, and more. The post LEGO Launches Star Wars 25th Anniversary Celebrations appeared first on The Toy Book.

The bears are available for preorder now. The post FOCO Releases Super Bowl Bears appeared first on The Toy Book.

Topps is returning to UFC after almost 4 years. The post UFC, Fanatics Collectibles Team Up for Exclusive Trading Card Partnership appeared first on The Toy Book.

More plush dolls are on the way from Douglas. The post Douglas Unveils New Plush Collections appeared first on The Toy Book.

The game will be officially unveiled at Spielwarenmesse. The post The LEGO Group, Asmodee Reveal Jungle-Themed Board Game Monkey Palace appeared first on The Toy Book.